You’ve just finished with an Amazing client… Now what?
Working with me to collect and create your customer case studies basically means…
It’s so easy you’ll wonder why you didn’t do it sooner.
Like, barely-have-to-think-about-it Easy.
(really easy).
I take care of the whole process for you.
“100% recommend Amanda. If you're looking to add more social proof to your service pages, sales pages, or the process of people buying from you in general… go with a case study. And work with someone who knows how to write a really killer case study.”
Bree Weber, Cold Pitch Masterclass
Essentially, a case study is the story a customer’s experience with your company.
It’s a story of transformation.
How we tell that story really depends on Your audience and Your business needs. They can be short, impactful and factual, or long, narrative and emotional.
The best bit? These are evergreen stories that can be shared throughout your sales and marketing pipeline.
“They tap into the power of storytelling. When we are reluctant to make a decision, we want to hear stories of other people so that we know we're not alone. And that's what case studies do.”
Belinda Weaver, Copywrite Matters
Where you can use case studies in your business…
Case study portfolios
Sales pages
Lead magnets
Facebook ads
Email marketing
Social media content
Proposals and tenders
Podcasts, interviews and webinars
Presentations and keynotes
Award and grant submissions
Creative project editorials
Capability statements
And more
Do you want some ideas from an expert on utilising case studies in your business?
Grab a free 15 min call with me…
The Case Study Queen process looks something like…
Discuss your brand’s marketing ecosystem
Create a customised case study strategy
Develop personalised customer questionnaires
Send an email introducing me to your customer
Initiate, book and manage customer interviews
Liaise with customers for fact-checking and approvals
(PLUS, I keep you updated the Whole time with a project tracker)
(PLUS, I take super good care of your customers)
Review your case study
Collect image assets from the customer
Deliver a proofread and ready-to-deliver-to-your-designer case study document
Boom! Powerful marketing collateral ready to deploy.
Yes, I hear you saying, “But Amanda, that looks like A Lot (and not easy at all)”
Well, it is a lot, but see those Orange bits? Those are the only parts I need your help with… the rest is all me.